It’s with great pride and excitement that we present our new brand.

A common name for a common purpose.

As we transition to ECU Health in the coming weeks and months, you will notice changes to our digital landscape, including ongoing updates to this site. Throughout this rebranding and into the future we remain committed to the communities we proudly serve. We’re excited for this evolution, and what it means for the future of health care in eastern North Carolina.

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Content Writer Internal Communications - Greenville

Job ID: 959570
Facility: ECU Health
Dept: Marketing and Communications
Location: Greenville, NC
FT/PT: Full-Time
Shift: Not Applicable
Reg/Temp: Regular
Date Posted: Nov 17, 2022

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Job Description

ECU Health

About ECU Health

ECU Health is a mission-driven, 1,708-bed academic health care system serving more than 1.4 million people in 29 eastern North Carolina counties. The not-for-profit system is comprised of 13,000 team members, nine hospitals and a physician group that encompasses over 1,100 academic and community providers practicing in over 180 primary and specialty clinics located in more than 130 locations.

The flagship ECU Health Medical Center, a Level I Trauma Center, and ECU Health Maynard Children’s Hospital serve as the primary teaching hospitals for the Brody School of Medicine at East Carolina University. ECU Health and the Brody School of Medicine share a combined academic mission to improve the health and well-being of eastern North Carolina through patient care, education and research.

Position Summary

The Internal Communications Content Writer is responsible for developing and publishing content that inspires, engages and celebrates team members and the work they do every day. This individual is a passionate storyteller with an innate ability to retell stories through a variety of internal communications channels (i.e. executive messaging, intranet, newsletter copy, etc.).

The ideal candidate is driven by curiosity and strives to build an emotional and natural connection with team members through content creation and storytelling. The Content Writer connects team members to our mission, vision and strategic goals, builds pride and helps to drive ECU Health's culture in partnership with the Marketing & Communications team.


Writes, proofreads, edits and publishes compelling content on internal communications-owned channels i.e., intranet, digital signage, email, etc.

Researches, interviews and vets team member and/or patient-centered stories that can be retold through a variety of communications channels.

Collaborates with the Marketing and Communications team on cross-promotion and sharing of mission-focused stories and initiatives.

Develops relationships with key stakeholders to help identify story opportunities and sources.

Writes and proofreads executive messaging with the intent to inspire, celebrate, inform and engage team members.

Collaborates with and advises leaders and team members across the health system to ensure a strategic approach to content delivery.

Champions and articulates the organization's mission and vision in all verbal and written communications.

Able to simplify complex information to ensure the content is understandable, relatable and effective.

Adheres to ECU Health brand guidelines in all copy and content development.

Partners with external agencies, as appropriate.

Supports the organization's crisis communication planning and response, as needed.

Minimum Requirements

Bachelor's degree in Communications, English, Journalism, Public Relations or similar discipline.

Minimum of 2 years' experience in a communications, copywriting and/or journalism role.

Minimum of 1 year experience with copywriting and editing content, using AP Style.

Minimum of 1 year experience using Microsoft Office, specifically in Word and PowerPoint.

Other Information

  • Marketing and Communications Department
  • Remote position (possibility of coming on site as needed)
  • Monday - Friday, 8:00 am - 5;00 pm

General Statement

It is the goal of ECU Health and its entities to employ the most qualified individual who best matches the requirements for the vacant position.

Offers of employment are subject to successful completion of all pre-employment screenings, which may include an occupational health screening, criminal record check, education, reference, and licensure verification.

We value diversity and are proud to be an equal opportunity employer. Decisions of employment are made based on business needs, job requirements and applicant’s qualifications without regard to race, color, religion, gender, national origin, disability status, protected veteran status, genetic information and testing, family and medical leave, sexual orientation, gender identity or expression or any other status protected by law. We prohibit retaliation against individuals who bring forth any complaint, orally or in writing, to the employer, or against any individuals who assist or participate in the investigation of any complaint.

Contact Information

For additional information, please contact:

Angie J. Nichols, BS, Talent Acquisition Consultant

Email: [email protected]

Tel: (252) 495-5224


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